Text and Images by Chuck Place
I have too many interests! Photography is my passion, but I also love cooking, hiking, kayaking, fishing, gardening—the list goes on. Orchids have always fascinated the gardener in me and at one point, I decided to give myself an assignment photographing orchids and local orchid collectors.
Like many editorial photographers, I find a subject that interests me and start to pick around the edges of the subject with a camera. Once I capture a few interesting files, I find a client to publish the project and then dive in head first.
Everyone has their hobbies, their causes, their passions. They all make great self-assignments.
It can be as simple as photographing a short road trip up the Big Sur Coast, or as complex as—well, orchid collectors.
My first step was to ask myself why anyone would be interested in this subject. Let’s face it, orchids are exotic creatures, the butterflies of the flower kingdom. One group even has the nickname of butterfly orchids. Orchid collectors are seemingly sane individuals who obsessively shape their world around obtaining and raising orchids. Being a photographer, I can relate to that last part easily.
My next step was compiling a Shoot List.
This is where I determine the width and depth of my coverage and I tend to burrow in deep. Orchid portraits would be necessary, of course, in both commercial greenhouses and private lath houses. I needed to illustrate the huge variety of orchids, from large tropical cattleyas to tiny micro orchids.
Images of collectors would also be critical–watering, feeding, pollinating, hybridizing and interacting with their specimens. I would also need to cover orchid shows, competitions, clubs, sales and cultivation demos. This shoot list introduced subjects that needed to be researched and a list of people I would need to contact.
Finally, what was going to be the “Look” of the coverage. It seemed obvious to me that bright colors were going to be a thread running through the images.
I could easily photograph orchid blossoms every day for months and still not have the visual diversity of images for which I always strive. It’s easy to get tunnel vision at this point, but that is the beauty of a self-assigned project. It forces you to move past the obvious core subjects and produce a wide range of subjects that expand on that main topic. It forces you to be creative.
I find self-assigned projects fall into two main categories—locations or subjects.
How about spring wildflower blooms in the California deserts—if the rains continue? Wineries in the Santa Ynez Valley? This is a subject we cover n my Location Photography Spring Workshop coming up in March. Something more challenging? How about marine mammals of the So Cal coast? Saltwater fly fishing in the California surf? Did that one already. Got really wet. Summer Solstice Parade from costume development to the actual parade?
A half hour with your favorite beverage should generate enough ideas to keep you busy for the next year. Step outside your comfort zone, learn to shoot a wider range of subjects and become a much more rounded visual storyteller. Get curios and have fun.